Elon Musk’s Incel Mentality on Full Display

"Honey, I shat the bed. Why won't you sleep with me?”

Johnnie Burger
2 min readAug 7, 2024

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Screenshot of dictionary entry for musk
Screenshot of dictionary entry for musk

The Guardian reports that Elon Musk intends to sue some big companies such as Unilever and Mars because they no longer want to advertise on X (formerly Twitter). He is also going after the World Federation of Advertisers.

Mr Musk feels it is so unfair that these companies decided to redirect their advertising dollars away from his platform, starving it of revenue, that he reckons this amounts to violating US antitrust law.

Entitlement can take strange forms.

Honey, I shat the bed

After all the free speech bullshit, you would think that Mr X at least believes, or would like to be seen to believe, in commercial parties having free choice in how they spend their money. Twitter was never pretty, but X is an open sewer. It should come as no surprise that brands look for places that are more well-lit and wholesome.

The reason it does come as a surprise, however, is because “The Greasy Secretion with a Powerful Odour” does not understand that it is other people who decide how attractive he is, not his deluded narcissism.

By now it is clear that Elon Musk fervently wishes to be a Bond villain. He certainly qualifies: he has too much money, he has delusions of grandeur and — talking in campaign terms — he is just plain weird.

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Johnnie Burger

Freedom worrier, free-will enthusiast, optimist without hope